AI, especially generative AI, has garnered massive enthusiasm and a fair share of challenges as it transitions from innovation labs to executive offices. KPMG’s “2023 Generative AI Survey” spotlights executive optimism, with 77% believing it’s the most impactful emerging tech. The hitch, however, remains safeguarding intellectual property (IP).
Blockchain, the decentralized technology known for cryptocurrencies and NFTs, is swiftly emerging as AI’s guardian. KPMG’s “Blockchain and Generative AI: A Perfect Pairing” introduces blockchain as the AI “bouncer” businesses need.
Blockchain offers solutions:
- Identity Verification: Blockchain ensures IP authenticity and ownership.
- Attribution and Royalties: Transforming IP into NFTs with smart contracts, specifying usage, attribution, and royalties.
- Protection Against Infringement: Blockchain tagging reduces IP infringement risks.
- Legal Certainty: Blockchain creates transparent and traceable records, addressing legal ambiguities.
- Data Privacy and Compliance: Ensuring data protection regulation compliance.
AI and blockchain, united as a formidable pair, promise to redefine business innovation, shield IP, and uphold ethical AI practices. This partnership ushers in a promising era for business success.
